Google Ads management, built on tracking that works first.
InAdz manages Google Ads and PPC campaigns for businesses across Madhya Pradesh and India, covering Search, Performance Max, YouTube, Display and local campaigns. Conversion tracking is set up before the campaign runs, because automated bidding is only as good as the conversion data it is given.
What it involves
Account audit and rebuild where the structure is working against you
Keyword and search term research, including the negative list nobody maintains
Search, Performance Max, YouTube and local campaign management
Conversion tracking and offline conversion import
Landing page recommendations, with the reasons
Monthly review with the search term report attached, not summarised
Where it applies
Healthcare & Hospitals
Condition and department searches, run inside the platform health policies.
Education & Institutions
High-intent course, fee and admission searches.
Real Estate & Retail
Project and locality campaigns with walk-ins imported back.
Manufacturing & Distribution
Specification terms: small volumes, very high intent, few competitors bidding.
What we report
Questions people ask
How much should a business spend on Google Ads?
Work back from what an enquiry is worth to you and how many you need. Two things set the floor: the cost per click in your category, and the volume of conversions the bidding needs before it has enough data to work with.
Is Performance Max better than Search campaigns?
It finds more volume and shows you less about where it came from. For a small number of high-value enquiries, Search with tight control usually works better; for a broad consumer range, Performance Max usually does.
How long before a Google Ads account settles?
Around six to eight weeks. Bid strategies need a run of consistent conversion data, and changing targets every week restarts that.
What are negative keywords and why do they matter?
Terms you tell Google not to show your ads for. Without a maintained negative list, a significant share of most budgets goes on searches that were never going to convert.
Tell us where you want to get to.
Thirty minutes, at a time that suits you. We will tell you where we think the opportunity sits.
Talk to us